Strategic Partnership Between Darb and Wooden Coffee

Darb Fuel Company Ltd. has signed a five-year strategic cooperation agreement with Wooden Coffee.

The agreement aims to provide prime locations for the Wooden Coffee brand across Darb’s network of stations in various regions of the Kingdom, supporting its expansion plans and enabling it to reach new customers. The partnership will also include collaboration on joint marketing and promotional activities between the two brands.

Representing Darb Fuel Company Ltd. at the signing was *Mr. Fawaz Mohammed Al-Zuhairi, Director of Real Estate, while **Mr. Abdulrahman bin Mohammed Al-Hassoun, Chief Operating Officer*, represented Wooden Coffee.

This partnership is part of Darb’s ongoing efforts to develop its stations into integrated service centers that combine fuel services with food and beverage options, meeting customers’ needs and enhancing their overall experience.